StratComms Rx: A Communications Checklist for Chaotic Times

A communications health check to help companies keep calm, carry on, and support each other in a time of uncertainty.

WHAT THE WORLD NEEDS NOW IS GREAT COMMUNICATION.

In every corner of the world, people are staring down a double threat to their physical and financial health on grand scale. They are on uneven footing in a wholly new logistical landscape that pervades their personal and professional lives, feeling the full weight of work-life trade-offs that we have long been uncomfortable with, and trying to stay productive and calm for their families and colleagues.

Companies have vast communications networks and resources to connect people with timely, accurate information. By leveraging these channels effectively, leaders have an unprecedented opportunity to strengthen culture, community and trust in their organizations.

WE WILL GET THROUGH THIS.

We believe we will do so more safely, successfully and faster if we work together. We’re seeing great communications approaches, and we’d love to hear about more. We’ve created a CommsRx google doc for leaders, employees, consumers and citizens to share what’s been working for them. We hope you’ll contribute. In the meantime, we are sharing our top five tips for healthy communications that keep people engaged, productive and connected, with the right information.

Read the full article by AWL CEO Sara Thomas here.

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